Whether you’re a long-time loyal Swiftie or can’t help but be caught up in The Eras Tour fever, this 116-page limited-edition guide, is a must-have for Taylor Swift fans (and is the perfect gift for any Swiftie). Journey through Tay’s different Eras, dive into breakdowns of all her albums, relive previous Australian (and New Zealand) visits, uncover fun facts and of course, discover Easter eggs that the superstar has left for fans over the years! If you weren’t one of ‘The Lucky Ones’ who scored tickets – don’t worry, this guide has you covered with fabulous inspo to host your own Swifties party and fun craft projects!
“IT’S ME, HI…”
Taylor Swift Ultimate Eras Guide
TAYLOR THROUGH THE YEARS • We track this talented superstar’s journey so far…
Welcome to New York AUSTRALIA • It’s been waiting for you! Deep dive into Taylor’s very first visit to our shores…
Feeling FEARLESS • Tay just had to see us again for her first ever concert tour!
DEAR TAYLOR • Thanks for visiting us twice in 2012!
ROLLING OUT THE RED CARPET • That’s exactly what Australia and New Zealand did for Taylor when she brought the Red Tour here in 2013!
She NEVER goes OUT of STYLE • 2015 brought the epic 1989 World Tour Down Under!
…Ready FOR IT? • Aussie and Kiwi Swifties were definitely ready for The reputation Stadium Tour!
FIND YOUR ERA • Answer the questions to see which of Tay’s 10 Eras you’re in!
2006 Taylor Swift • Our curly-haired teen queen burst onto the country music scene and became an instant star with her very first album.
2007 SOUNDS OF THE SEASON: The Taylor Swift Holiday Collection • Of course the girl who grew up on a Christmas tree farm is going to release a record full of festive tunes.
2008 FEARLESS • Fearless embodies all that we love about OG Tay – toe-tapping country meets sing-along pop.
All the AWARDS • In 2010, Fearless was dubbed the most awarded country album of ALL time! Let’s check out some of those incredible wins…
2021 FEARLESS (TAYLOR’S VERSION) • Fearless (Taylor’s Version) is the first re-recorded album Tay released to the public – an ode to her wholesome country roots, packed with newfound edginess.
2010 Speak Now • When Tay said "speak now", she was not kidding! Our girl spoke some serious truths on this album that left us all shook.
SHINY ACHIEVEMENTS • And the awards keep coming! Here are some of the accolades that had Taylor in the spotlight during her Speak Now Era…
2023 Speak Now (Taylor’s Version) • Taylor whipped her diary back out to dig up more wild tea from that time in her life and she did not disappoint.
2012 RED • Evolution, much? Tay’s Red album sees her sound shift again – maturing musically and carving out a unique take on post-country pop
RED REWARDS • Taylor’s fourth album saw plenty of success – too many to count! Here are some highlights…
2021 RED (TAYLOR’S VERSION) • The OG Red was celebrated for Tay’s experimentation with new music styles! And as if the tracks could get any better – she releases her own bigger, better, more ‘Tay’ version.
2014 1989 • Taylor’s fifth studio album 1989 saw Blondie shake off those country roots and enter her pop girlie era. Goodbye cowboy boots, hello sequins!
INCREDIBLE THINGS • 1989 was Tay’s biggest release yet and had a lot of success!
1989 (TAYLOR’S VERSION) • Taylor’s re-recorded the 2014 album that “changed her life” – and with so many bops on the OG, we can’t wait for the five Vault tracks.
2017 reputation • Taylor took aim at her famous haters on reputation – but on the flipside, her new bf Joe Alwyn also featured...